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Conference Agenda
At-a-Glance |
DAY ONE: Wednesday November 28th, 2007 |
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| 7:30 AM |
Registration Opens—Continental Breakfast |
Breakfast
Sponsored by:
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| 8:45 AM |
Opening comments from the Chairperson |
| Lyle Bunn, Strategy Architect, Pi
Media |
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| 9:00 AM |
Determining a Win-Win Revenue Model for Your
Network and Location to Improve the Bottom Line |
| Jeff Jensen, President, Adspace
Mall Networks
Tom Lapcevic, President, ClubCom
David Teichner, CEO, Channel M
David Leider, CEO, Gas Station TV
Kim Norris, President, Out-of-home Video Advertising
Bureau (OVAB) |
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| 10:15 AM |
Networking Break |
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New Venue
Panel |
| 10:45 AM |
Meeting Expectations: Know What Users, Location
Owners, and Venues Look for From Digital Signage Network Providers |
| Mike Hiatt, Director, Internal Media Networks,
Wal-Mart
Gretchen Spear, Promotions Manager, Hyatt Regency Chicago
Bob Tomko, AMV Communiqué/Hyatt
Mark Michaud, Director of Technology Planning, MA Convention
Center Authority
Sabrina Greupner, Manager, Weston Family Innovation Centre, Ontario
Science Centre |
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| 11:30 AM |
Pinpointing Critical Success Factors to Meet
the Objectives of Your Digital Signage Network |
| Stephen Nesbit, President & Chief Operating
Officer, Reflect Systems, Inc.
John Jones, Executive Creative Director, R/GA |
| |
| 12:15 PM |
Networking Luncheon |
Luncheon
Sponsored by:
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Panel |
1:30 PM |
Accelerating the Media Buy: What Are Media Planners
and Advertisers Looking For? |
| Matt Weisberger, Chief Digital Officer,
MediaCom
David Krupp, Managing Director, Kinetic Worldwide
Heather Armstrong, Director of Out-of-Home Media, GSD&M
Amy Maguire, VP, Group Account Director, MPG |
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2:15 PM |
Metric-Mania: The Latest Research in Measuring
Digital Out-of-Home Media and Pricing Effectiveness |
| Bill Cook, Senior VP, Research and Standards,
Advertising Research Foundation
Robert Winston, Senior Accounts Manager, Arbitron Out-of-Home
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| 3:00 PM |
Networking Break |
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3:30 PM |
Selecting and Switching Your Software: Know
the Top Companies Driving Excellence in How Digital Signage Networks Operate |
Sanjay Manandhar, CTO, Aerva, Inc.
Jeff Cohen, National Accounts Executive, Chyron Corporation
Tom Nix, Business Development Director, Dynamax Technologies
LLC
Ted Dembicki, VP of Business Development for InfoCaster Digital Signage, Harris Corporation |
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4:15 PM |
Hardware Analysis: Making an Informed Investment
for Your Location |
| Moderator: Chris Connery,
Vice President, DisplaySearch
Dale Smith, Director of Business Development, Peerless
Industries
Don Fasick, Director Business Development, Digital Signage, LG
Electronics
Mike Sparlin, Director of Marketing, AccelerOptics LLC |
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5:00 PM |
2007 Industry Review on What’s Hot and
What’s Not: Projects, Mergers, Acquisitions, and Close-outs |
| James Bickers, Editor, DigitalSignageToday.com |
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5:20 PM |
Exclusive Cocktail Reception |
Exclusive Networking—All the Stakeholders
Will Be Here |
| PLUS: |

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Day Two: Thursday November 29th, 2007 |
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| 7:30 AM |
Registration Opens—Continental Breakfast |
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| 9:00 AM |
Recap of Day One by Chairperson |
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| 9:15 AM |
Making the Business Case with Your Request
for Proposal and Formulating Effective Partnerships to Win Contracts |
| David Pearce, Director Product Solutions,
PRN |
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| 10:15 AM |
Networking Break |
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Panel |
10:45 AM |
Interactivity, Mobility and Kiosks: New Opportunities
to Drive Growth for Your Business |
| Patrick Moorhead, National Manager, R&D,
AMS, Avenue A Razorfish
Curt Thornton, President & CEO, Provision Interactive
Technologies, Inc.
Greg Adelstein, President, iGotcha Media
Moderator: J. Joseph Finizio, Executive
Director, Retail Solutions Providers Association |
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| 11:30 AM |
Integrating Metrics for Successful Digital
Media Networks |
William Barbieri, Vice President, Marketing and Corporate Development, William Barbieri |
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| 12:15 PM |
Networking Luncheon |
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| 1:45 PM |
Cellular Based Networking—Mainstream or
Minority? |
| Keith Kelsen, President & CEO, The
MediaTile Company |
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| 2:30 PM |
Managing the Strain of Your Multiple Partnerships
to Reduce Competing Interests |
| Mike White, President, Multi-Media
Solutions, Inc. |
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| 3:15 PM |
Networking Break |
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| 3:30 PM |
Case Study: Sports Arenas
Generating New Revenue Streams Through Digital Signage |
| Ed Whitaker, Sr. Sales Manager, North America,
Lighthouse Jumbovision |
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Case Studies |
4:15 PM |
Benchmarking Against European and Latin American
Networks |
| Yuri Berezovoy, Principal, Ya Mogu,
Brazil
Michiel Reinoud, Directeur, POSTV, Netherlands |
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| 5:00 PM |
Conference Adjourns |
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