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Detailed
Conference Agenda |
DAY ONE:
Tuesday October 7th, 2008 |
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7:30 AM |
Registration Opens & Continental Breakfast |
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8:30 AM |
Opening Comments From Chairperson |
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8:45 AM |
Keynote Address |
M&A Activity and Industry Consolidation – How Quickly Will it Happen? |
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Christian Vaglio-Giors, CEO & President, Neo Advertising Group (Switzerland) |
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9:30 AM |
Opportunities, Segmentation, Demand Forecast, and Competitive Landscape |
Hear this one-of-a-kind presentation and see this complex industry with a simple, big picture perspective. Learn where the best opportunities are for you and source key data. |
- Trends and growth drivers in the alternative OOH advertising industry
- Industry leaders, size, segmentation, and forecast
- Key competitive factors in each segment along the value chain
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Pinpoint your investment opportunities based on insightful, current information. |
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Aravindh Vanchesan, Program Manager – Retail Systems Unit, Frost & Sullivan
Norman McLeod, Director, Market Research Dept. InfoTrends, A Questex Company |
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10:15 AM |
Mid-Morning Networking Break |
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10:45 AM |
Wall Street Panel: |
Performance, Predictions and Analysis of OOH Media, Billboards and Digital Signage Networks
Learn exclusive intelligence from leading analysts on the public market’s take on the future of digital signage networks, outdoor digital billboards and related media. Find out how current players are performing and more. |
- Growth segments, drivers and expected impact
- Implications by going digital – monetization and cannibalization
- Challenges facing the industry – regulations and costs
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Take away key knowledge for your next investment and fund raising decision. |
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Mark Wienkes, Analyst, Goldman Sachs
Marci Ryvicker, VP, Equity Research, Wachovia Capital Markets
James Farrant, VP, Senior Research Analyst, Morgan Stanley |
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11:30 AM |
Public Company Spotlight Presentation and Exclusive Q&A |
Hear from leading public companies involved in digital signage networks. Learn what makes these companies unique, and how they are overcoming challenges and meeting expectations. A must-attend session with insights on the: |
- Biggest upside opportunities and downside risks
- Differentiation from the competition
- Sustainable competitive advantage in a crowded field
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Take back to your office exclusive information on key success factors and competitive advantage strategies. |
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Virginia Cargill, CEO, CBS Outernet
Mark French, General Manager & SVP, NBC Everywhere
Moderator: Mark Wienkes, Analyst, Goldman Sachs |
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12:15 PM |
Networking Luncheon |
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1:30 PM |
Keynote Address |
Identifying and Realizing Value in New Media Investments |
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Bruce F. Failing, Partner, Alerion Partners |
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2:15 PM |
Advertisers & Agency Panel: |
Acceptance, Challenges and Opportunities with DOOH
Given the media options available to reach consumers, how does digital out-of-home media fit in the marketing mix? Hear insights from ad industry leaders. |
- Attitudes, acceptance & budget allocations
- Challenges and opportunities of the space
- Technologies for interactivity and engagement
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Find out where advertisers stand on acceptance and adoption of DOOH. |
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Donna Speciale, President, Investment & Activation, MediaVest USA
Steven H. Mueller, CEO, Outdoor Services
Paul Gelb, National Manger Emerging Media, Avenue A | Razorfish
Moderator: Lyle Bunn, Strategy Architect of BUNN Co. |
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3:00 PM |
Mid-Afternoon Networking Break |
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3:30 PM |
Advertising Driven Business Model |
One Way Money is Made in This Industry
What models do companies use to leverage the digital signage opportunity? Join us to explore the key business models (advertising, branding and merchandising) and understand the real costs of a network and more. |
- Revenue share between location owner and operator
- Trials, tribulations and successes of advertising sales
- Effectiveness tracking and measurement
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Get the knowledge needed to determine the potential of an investment, buyout or sale of a digital signage network. |
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Moderator: Suzanne Alecia, President, OVAB
Rob Winston, Senior Account Manager, Arbitron Out-of-Home
Matthew Kearney, President & CEO, Screenvision
Aileen Lee, CEO, Danoo
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4:15 PM |
Financing Panel: |
Techniques, Options and Strategies for Raising Funds
While most digital signage ventures are financed by equity, some companies can access the debt market through innovative financing techniques. Let the experts help you navigate the options and secure the funds you need. |
- Asset-back financing, private placements and debt leverage
- Sub-debt/mezzanine structure
- Trade-offs, benefits and requirements of the different options
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Better understand the financial mechanisms for building your DOOH company. |
Bernie Shimkovitz, CEO, Alliance Financing Group Inc. |
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5:00 PM |
Exclusive Cocktail Reception |
All the stakeholders will be here – companies looking for funds, investors, dealmakers, analysts, and advisors. Be at the center of the action and rub shoulders with all the players at one place, at one time. Worth the price of admission! |
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Day Two:
Wednesday October 8th, 2008 |
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7:45 AM |
Registration & Continental Breakfast |
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8:30 AM |
Opening Comments From Chairperson |
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8:45 AM |
International Snap Shot: |
| Global Financing and Network Strategies
The outdoor industry in India is experiencing a growth rate of roughly 20% a year and is attracting major global private equity funds, particularly digital OOH. Over in Western Europe, the digital signage advertising and OOH market is expected to grow at a compound annual rate of 32%. Join this session and hear from the leaders: |
- Drivers of growth and opportunities unique to the country
- Lesson learned from other markets for success
- Business models and clients
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Determine where the next big deals are and maximize your investment. |
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Gaurang Shah, CEO, DSN Global
Tijmen Bos, Managing Partner, Librium.TV (The Netherlands)
Devang Shah, Sales Director, DSN Global
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9:45 AM |
Venture Capital/Private Equity Panel: |
Deals Being Funded, Where Money is Flowing and Industry Trends
As digital out-of-home advertising continues its rapid growth, funding proposals are flying left, right and center. In this session, industry investors who have reviewed companies in the space share their thoughts. |
- Biggest investment concerns; past, present and future
- Stages of deals – seed, mid- or late – getting funding
- What’s being funded, scope of investment and why
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Hear what it takes to raise funds successfully. |
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Jason Mendelson, Co-Founder & Managing Partner, Foundry Group
Greg Martin, Partner, Redpoint Ventures
Jonathan Grad, Managing Partner, Parthenon Capital, LLC
Moderator: Robert Nolan Jr., Managing Partner, Halyard Capital |
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10:30 AM |
Mid-Morning Networking Break |
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11:00 AM |
CEOs and Founders Roundtable on Raising Money |
Hear war stories from those who have gone through the challenging experience of raising money and succeeded. Benefit from their learning curve! |
- Mentors, partners and factors for success
- Unexpected surprises (good/bad) and questions
- What would have been done differently
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An industry line-up of executives sharing information unavailable elsewhere. |
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Art Williams, President & CEO, Arena Media
Networks
David Teichner, CEO, Channel M
Rob Gorrie, President & Founder, Adcentricity
Moderator: Sanjay Chadda, Managing Director, PetskyPrunier |
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11:45 AM |
Deals Done and Multiples Being Paid in the Digital OOH Media and Digital Signage Networks Industries |
There has been a tremendous increase in M&A activity in the digital OOH media and narrowcasting space. Capital is flowing, deals are done, scale is being achieved, and a vision is unfolding. Hear information that will put you at the leading edge. |
- Valuation outcomes
- Multiples being paid
- Areas of traction and opportunities
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Learn where you stand in a changing landscape and where opportunities lie. |
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Kevin Covert, Managing Director & Co-Head of Media Investment, Montgomery & Co. |
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12:30 PM |
Networking Luncheon |
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1:45 PM |
Keynote Address |
Beyond Push Messaging: Igniting Opportunity |
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Conor Brady, VP Creative, Organic |
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2:30 PM |
Billboards: |
Digital Conversion Opportunities and Outlook
Digital billboards are becoming a significant part of the mix for traditional billboard companies. Some companies are more active than others in jumping in as niche players, hoping to gain six times the revenue than static. Get the details! |
- When to convert or when not to
- The costs and economics to conversion
- Why convert and expected implications
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Learn where the investment opportunities are so you can leverage this change. |
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Lou Giacalone Jr., Senior Vice President, Titan Digital Worldwide |
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3:15 PM |
Mid-Afternoon Networking Break |
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3:30 PM |
Digital Display Manufacturers: |
Insights on Prices, Quality and the Future Business Potential
Hear from leading hardware providers on predictions of the future related to their businesses and the products they supply. These include LED, plasma and other display providers. |
- Pricing – how much and how quickly will it drop
- R&D – what is in the pipeline and expected rollout
- Growth – what sectors are buying, and drivers
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Better understand how pricing and R&D will affect investment financial models. |
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4:15 PM |
Case Study: Pharmacy Health Network™ |
Corporate-Sponsor Business Model, Value Proposition & How Capital Was Raised
A joint venture between a marketing service firm and pharmaceutical distribution powerhouse will result in a pharmacy network of 4,000 locations across North America. Hear the story of how capital was raised. |
- Corporate-sponsor structure and associated benefits
- Putting the pitch together for venture capitalists
- Optimal value proposition for all parties involved
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Learn how a corporate-sponsor model fits with your investment requirements. |
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Ian Stone, President & Chief Experience Officer, Respario |
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5:00 PM |
Conference Adjourns |
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