Hear from top industry leaders:
Jeff Bell, Chairman, DOmedia
Tom Blaisdell, General Partner, DCM
Ajay Chowdhury, CEO, EnQii Group
Kevin Covert, President, Covert&Company
Laura Davis-Taylor, Founder and Principal, Retail Media Consulting
Rob Gorrie, President & Founder, Adcentricity
Jason Helfstein, Executive Director, Media & Internet Equity Research, Oppenheimer & Co.
Stuart Jacob, President, Programming & Creative Services, CBS Outernet
Beth Ann Kaminkow, President & COO, TracyLocke
Keith Kelsen, Chairman, MediaTile
Suzanne Laforgia, President, OVAB
Denise MacDonell, Director & General Manager, Harris Corporation
James Marsh, Managing Director, Senior Research Analyst, Piper Jaffray
Duane McKnight, Senior Partner, Syncom Venture Partners
John McMenamin, CEO, Ripple TV
Daina Middleton, SVP, Director Sunao, Moxie Interactive
Stephen Nesbit, President & Chief Operating Officer, Reflect Systems, Inc.
Lon Otremba, CEO, Access 360 Media
Chris Peck, Senior Account Manager, Arbitron Out-of-Home
Chris Phillips, Manager, Media Production, Meetings & Media Production, Target
Dominick Porco, Chairman & CEO, Adspace Networks
Andy Querin, President & Chief Operating Officer - Canada, ZOOM Media
Patrick Quinn, President & CEO, PQ Media
Etienne Reignoux, Chief Development Officer, Neo Media Group
Marci Ryvicker, VP, Equity Research, Wachovia Capital Markets
Alan Schulman, Chairman, Chief Creative Officer, UDIG>The Digital Innovations Group
Ken Sonenclar, Managing Director, DeSilva+Phillips
Ana C. Stewart, Chief Executive Officer, i-design Group Ltd. (UK)
Matthew Stoudt, CEO, Outcast
Paul Straub, Principal, Claremont Creek Ventures
Jeff Bell has been growing and turning around businesses in corporate America for the past 20 years. In April 2009, Bell joined DOmedia, an online marketplace for buyers and sellers of out-of-home and alternative advertising media as chairman, lending his expertise as he leads the overall vision and direction of the company.
Previously, Bell served as Microsoft’s corporate vice president of global marketing for the interactive entertainment business, where he was responsible for leading Xbox to its first profitable year, and launching the Games for Windows business. In addition, Bell’s global marketing team oversaw the rapid expansion of the Xbox LIVE community from 4 million to more than 15 million members through the introduction of advertising, a video marketplace including Netflix, and a premium subscription service. On the creative front, Bell’s team produced the launch campaigns for Gears of War, Halo 3, Guitar Hero, Rock Band, Scene It! and Grand Theft Auto IV,and implemented the first global and vertically integrated Xbox marketing campaign. The Halo 3 launch campaign received the Cannes Grand Prix Lion Award for best marketing campaign in 2008.
Before Microsoft, Bell was largely credited with helping revitalize the Dodge, Jeep and Chrysler businesses, returning them to profitability in a significant turnaround from 2000-2006 with the Dodge Ram, Jeep Wrangler and the Chrysler 300 product launches. Bell led the Dodge “That Thang Gotta Hemi,” “Jeep Trail-Rated” and Chrysler’s “Inspiration Comes Standard” campaigns.
Bell has collected a number of awards throughout his career. He was named Interactive Marketer of the Year in 2005 by Advertising Age for his work with Dodge, Jeep and Chrysler. His work with Microsoft’s Xbox also received recognition when he was named Entertainment Marketer of the Year in 2007 for his work with Microsoft’s Xbox. Bell was alsohonored as one of Marketing’s Top 50 in 2008 by Advertising Age.
Industry and academic audiences have enjoyed several keynote addresses from Bell, most notably Advertising Age’s 2008 Marketing 50 Awards, Kellogg School of Management’s 2008 Global Marketing Leaders Series, The Association of National Advertisers’ 2008 “TV and Everything Video Forum,” The Word of Mouth Marketing Summit 2007, and MediaPost’s 2005 Advertising Week Forum.
Bell is married to his wife of 22 years, Colleen, and has three sons. He holds a bachelor’s degree in history and Spanish from Kenyon College, a master’s degree in international economics from Johns Hopkins University, and an MBA from the Wharton School of the University of Pennsylvania. He serves on the boards of numerous start-ups and as a Trustee of his alma mater, Kenyon College. He is also an Eagle Scout.
Ajay was previously a General Partner at Acacia Capital Partners, a European high technology venture capital fund based in London. Acacia was spun out from IDG Ventures Europe in 2005, a fund that Ajay co-founded in 2000.
Prior to joining IDGV, Ajay was European President and CEO of NBC Internet - a NASDAQ quoted integrated media company- before which he was Chief Executive of LineOne - a joint venture between United News and Media and BT - which he grew into one of the UK’s largest portals and Internet Service Providers.
He joined United News and Media in 1991 and was founder and Managing Director of United Interactive - its new media division. Before joining United, he was a manager at Bain & Company, the global strategy consulting firm.
Ajay has an MBA from Wharton.
Kevin Covert is President of investment banking firm Covert & Company. Mr. Covert advises digital media and technology companies on M&A and private placement transactions, and has developed deep industry expertise in the Digital Signage and Out-Of-Home Media sectors. He has advised numerous companies in the Digital Signage sector, and has completed notable transactions such as the $65mm sale of SignStorey to CBS and the $45mm private placement for Reactrix.
Previously, Mr. Covert founded and built the investment banking firm Montgomery & Co. over 10 years. He established the firm’s core M&A and private placement businesses and headed the Software, Digital Media and Internet industry groups. He has nearly 20 years of investment banking experience and has assisted over 100 companies with corporate finance and M&A transactions totaling over $5 billion.
Mr. Covert was previously Vice President at Credit Suisse First Boston and Associate at Salomon Brothers (now Citigroup), focused on corporate finance and M&A for Fortune 500 companies. In 1997, Mr. Covert left Credit Suisse First Boston to join a partner and run their own successful investment bank, F.M. Roberts & Co., before eventually founding Montgomery.
Mr. Covert serves on the board of directors for the Special Olympics of Southern California and the Orange County Venture Group. He received his MBA from Stanford University and Bachelor of Science in engineering from California Polytechnic University, Pomona.
With a focus on software, technology-enabled services, media and cleantech, Tom Blaisdell helps DCM portfolio companies create high-growth marketing strategies, structure successful strategic partnerships and build strong management teams.
Prior to joining DCM, Tom spent three years at two Internet start-ups, Encanto Networks and Fatbrain.com (formerly computerliteracy.com). At Encanto, Tom served as Vice President of Marketing. At computerliteracy.com, Tom was an advisor to the company from its birth in the proverbial Silicon Valley garage through completion of its first venture-backed financing, joining the online professional bookstore as Vice President of Marketing and Editorial in 1997. Before computerliteracy.com, Tom spent six years at Intuit. Joining the company in the month prior to the launch of Quicken for Windows 1.0, Tom held a variety of marketing, business development and general management roles in the Personal Finance Group, Financial Supplies Group and Business Products Group. Tom’s last role at Intuit was as General Manager of the Business Products Group where QuickBooks revenue grew 30% year-to-year, leading the company to a new retail market share high of more than 80%. Prior to Intuit, Tom worked for Bain & Co. in San Francisco and Boston. He put his mechanical engineering degree to work as an environmental engineer at Acurex in Mountain View, CA, where he worked on programs evaluating alternative-fueled vehicle trials, including ethanol, methanol and compressed natural gas (CNG) cars and buses.
Tom holds a B.S. in Mechanical Engineering with distinction from Stanford University, as well as an M.B.A. with high distinction from the Amos Tuck School at Dartmouth College, where he was an Edward Tuck Scholar.
Founder and Principal,
Retail Media Consulting
Laura is a 17-year Agency veteran with a diverse background in traditional advertising, brand planning, interactive marketing, digital signage, merchandising and retail/environmental design—all geared towards creating consumer-centric solutions for the business challenges of her clients.
Early in her career, Laura recognized the importance of understanding all channels of consumer communications to successfully lead her client accounts. She intentionally served in brand planning, account service and creative functions and eventually founded the first Interactive division of a national ad agency. After mastering Interactive, she realized that one more opportunity existed to become a truly cross-channel marketer—the retail store. She joined Miller Zell as a Vice President and led accounts such as Circuit City, Wal-Mart and H&R Block, working intimately with her clients to help them build strategies around all points of customer experience and communications. A passionate advocate of Digital Signage since 1999, Laura then worked for over a year with a top European agency to understand the potential of in-store broadcast networks for U.S. retailers.
Now, with Retail Media Consulting, Laura and her team focus on helping brands strategize and execute digital media experiences within the store as a marketing vehicle. With the dizzying array of communications opportunities within "Marketing at Retail," her firm is uniquely qualified to advise brands on how to integrate the retail store as a valuable media channel utilizing emerging technologies. Critical to RMC's approach is building digital store strategies, solutions, communications and experiences that are rooted in customer insights and servitude.
Laura is a yearly co-chair of Digital Signage Expo, Chair of the POPAI Digital Signage Advocacy Committee, writes a bi-monthly column for Digital Signage Magazine and is an “expert resource” lecturer, workshop teacher and author in the In-Store Digital Media space. Her firm published their first book, "Lighting up the Aisle: Practices and Principles for In-store Digital Media”, in 2007.
President & Founder
Rob Gorrie is the President and co-founder of ADCENTRICITY, a digital out-of-home video advertising aggregator that delivers a cohesive “1 plan, 1 buy, 1 bill” solution - making the digital OOH medium easy and accessible for advertisers and their media agencies.
ADCENTRICITY has grown to become the largest provider of DOOH advertising solutions in North America with offices in New York, Chicago & Toronto,
ADCENTRICITY is Rob’s third start-up. He brings more than 12 years of marketing, advertising, retail and technology experience to the emerging DOOH industry. Prior to founding ADCENTRICITY, Rob held the position of head of Interactive Point of Purchase at Gorrie Marketing Services. Previously, he served as President of TheCiti.com, an online advertising & marketing network.
Rob attended the University of Western Ontario and resides in New York City.
Executive Director, Media & Internet Equity Research,
Oppenheimer & Co.
Jason Helfstein is an Executive Director and senior analyst who has covered the broadcasting and media sectors since 1997. He joined the firm in 2002, and previously, he worked at Salomon Smith Barney in the Institutional Investor ranked broadcasting and cable research group with a focus on television, radio and outdoor companies. In 2002 and 2003 he was recognized as a member of the "Next Generation: Best Up & Comers" category in the Institutional Investor poll. Mr. Helfstein began his career in equity research at Schroder Wertheim. He holds dual B.A. degrees from Syracuse University.
President, Programming & Creative Services,
Stuart Jacob is a recognized new media pioneer who has been at the leading edge of video entertainment and related media for the past 25 years. During that time he created, operated, and implemented new services for start-ups and established firms in arenas such as Digital Television, Direct Broadcast Satellite (DBS), Digital Signage, Video On Demand, Pay-TV, Pay-Per-View, and Satellite TV.
Mr. Jacob’s career highlights include:
• Establishing new media partnerships by negotiating unique premiere programming
partnerships with leading television networks (CBS, NBC) and print publications
(Meredith Publishers, Conde Nast)
• Developing and launching AlphaStar Digital Television Network, the first truly North
American DBS service
• Conceiving and producing programming, as well as forging strategic alliances for
Sign Storey, the largest out-of-home advertising television network
• Uniting national distributors, direct marketing companies, alternative business/
consumer channels and more than 2,000 independent retailers in the first DBS
• Creating ProStar, the first satellite-delivered, niche network, attracting over 2,000
commercial establishments and multi-million dollar advertising commitments
• Commercially launching Visible World, a new digital personalized advertising service
adopted by Comcast that reached over 22 million homes throughout 44 states
Most recently, in addition to operating Jacob Entertainment, a consulting and management company specializing in developing video businesses that unite traditional, digital and emerging media platforms, Mr. Jacob was a founding executive and Senior Vice President for SignStorey, the largest Digital Signage company in the supermarket industry, which was recently sold to CBS.
His prior positions include: Chief Marketing Officer and EVP for Visible World; and Vice President for GE Capital, where he was responsible for developing new media services for satellite and spinning off one of the first IPTV satellite-based Video companies. Mr. Jacob is a graduate of Excelsior College.
Beth Ann Kaminkow
President and Chief Operating Officer,
As President and Chief Operating Officer of TracyLocke, Beth Ann’s role is dedicated to every aspect of the employee and client experience. She is at the heart of a high-performance culture that recognizes that the growth and attraction of top talent is critical to delivering exceptional client service. She believes that the way to truly offer integrated marketing as an agency is to build integrated teams from diverse backgrounds.
During her two decades in the industry she has touched every aspect of marketing communications across consumer packaged goods, retail, finance, and technology companies. She is a strong advocate of insights-inspired marketing programs, and was a pioneer in strategic-planning research methodologies. In her view, strategic planning and measurement are fundamental to a true business partnership between client and agency. Dividing her time between TracyLocke offices in Wilton, New York, San Francisco and Dallas, Beth Ann’s past and present clients include such diverse brands as Pepsi, Brown Forman, Clorox, IBM, Fidelity, Sony, Gillette, Philips, Research In Motion (Blackberry) and Kimberly-Clark.
Keith Kelsen, Founder and Executive Chairman. As Chairman and former CEO of MediaTile, Mr. Kelsen has built a world-class company that delivers and supports its award-winning digital signage products and services in more than 25 countries. Through Mr. Kelsen’s vision and direction, MediaTile is the world’s recognized leader in Cellular Digital Signage solutions, the recipient of independent analyst Frost & Sullivan’s 2008 Digital Signage of the Year Award, and provider of the original Digital Sign in a Box™, Kiosk in a Box™, and Digital Sign on a Pump™ solutions. As Executive Chairman, Mr. Kelsen is responsible for the company’s long-term vision and goals while evangelizing, educating and enhancing the global market for digital signage solutions. Through his role as Chair of the Content Best Practices Committee for the international Digital Signage [Trade] Association, Mr. Kelsen directs a team comprised of individuals from industry-leading companies to improve the understanding and use of this powerful and influential medium. Mr. Kelsen is also a member of the Advisory Board for the Digital Signage Association and regularly speaks at industry events on behalf of this organization.
Before founding MediaTile, he co-founded Enterprise Broadcasting Company a Retail and Entertainment Company. He began his career in film and television. For three decades, he produced, directed and executive produced commercials, documentaries, corporate communications, and television programs. At 23, he built his first cable television station in California for the Hearst Corporation. He founded Liquid Light Television; a production studio in California in the late 80’s, producing hundreds of productions for the industry. His programs have aired internationally on HBO, TBS and PBS. He has worked with some of the top talent in Hollywood and has been recognized for his contributions with over 20 content awards. Mr. Kelsen has also established a content division within MediaTile to address content needs of MediaTile’s customers.
Suzanne Alecia, President of the Out-of-Home Video Advertising Bureau (OVAB) has been at the forefront of one of the most significant media transformations since the invention of Television. Even before the industry coined the term “emerging media”, Suzanne was driving double digit revenue growth in some of the most successful and innovative properties in the United States. She developed her passion for new media at Home & Garden Television, a pioneering concept in cable television; continued shaping it at Oxygen Media, a ground-breaking converged network offering content by women for women both online and on-air; and at Hallmark Channel where she helped the transformation of their business. Immediately prior to joining OVAB, Suzanne was President of Advertising Sales for The Hotel Networks, the leading provider of national cable networks and video-on-demand programming into upscale and business class hotels across the country. There Suzanne’s passion for and successful track record in new media helped her and her team drive triple digit sales revenue growth and helped introduce and establish the rapidly growing digital out of home advertising industry to top marketers and agencies.
In February 2008, eager to draw on her expertise and passion for new media to help fuel the burgeoning digital out of home/place based industry, Suzanne became President of the pro-industry non for profit Out-of-Home Video Advertising Bureau (OVAB). Industry experts agree that improved audience metrics, and accountability, coupled with increasingly mobile consumer lifestyle patterns, and a shift away from traditional advertising formats, is expected to accelerate digital out-of-home advertising's share in the overall advertising marketplace. Expectations are the digital out-of-home media sector will grow at an annual rate of 22.5% through 2012, attracting over $20 Billion to marketplace during the next 4 years. Within this rapidly growing media, digital video networks – Suzanne’s primary focus at OVAB- are currently the lion's share of the market, accounting for $1.285 billion, or 59.4% of the $2.165 billion total alternative marketplace during 2007.
Suzanne’s mission is to help drive those ambitious goals and to establish Digital OOH as a strategic channel for advertisers. To do this she is focused on providing senior-level strategic thought leadership and liaison to the advertising industry as well as shaping OVAB’s strategies for promoting the adoption and growth of the digital place based media industry.
In the nearly 15 years she has spent in new media, Suzanne has gained the valuable experience in developing and evangelizing the benefits of “non-traditional” media to top marketers and agencies. “New Media”, as we now call it, is not “new” to Suzanne- she has been an integral force in driving innovation and transformation of the American media landscape her entire career. Suzanne is a sought after speaker on the subject of new digital out-of-home/ place-based media and the proliferation of digital out-of-home networks.
Managing Director, Senior Research Analyst,
James Marsh is a managing director and senior research analyst at Piper Jaffray, following entertainment, radio and television broadcasting, outdoor advertising, and publishing companies. Previously, he co-founded Hanover Square Capital Management, LLC., a hedge fund focused on the Consumer and Media sectors. Prior to that, Marsh covered the radio and television broadcasting, publishing and outdoor advertising sectors at Cowen & Co., Robertson Stephens and Prudential Securities. In 2004, Marsh ranked third in stock picking for the broadcasting & entertainment sector in The Wall Street Journal's "Best on the Street" analyst survey, also ranking on the survey for forecasting in 2001 for broadcasting and in 2000 for publishing. Marsh holds an MBA in Finance and International Business from New York University and a B.S.B.A. in Accounting from John Carroll University. He is a Chartered Financial Analyst, as well as a Certified Public Accountant.
Syncom Venture Partners
Mr. McKnight is a Managing Member of Syncom Venture Management Company, LLC, an investment advisory firm that manages a group of media and communications related venture capital funds with assets in excess of $400 million.
Mr. McKnight is also General Partner of Syndicated Communications Venture Partners IV, LP (“Syncom IV”) and Syndicated Communications Venture Partners V, LP (“Syncom V”).
Mr. McKnight serves on the Board of Directors of a number of Syncom portfolio companies, including Maya Entertainment Group, Indoor Direct and VuQuest, and is founder and Co-Chairman of the Marathon Club, a private equity deal networking organization formed by the National Association of Investment Companies (“NAIC”) and the New America Alliance (“NAA”). He also serves on the Board of the DC Minority Business Development Center in Washington DC.
Prior to joining Syncom, Mr. McKnight served as Vice President of Alliance Enterprise Corporation, a wholly owned subsidiary of the Sun Company, and a Small Business Investment Company (“SBIC”). He also held a number of accounting and financial analyst positions in Treasury operations at Sun Company, a former Fortune 500 conglomerate.
Mr. McKnight holds a B.B.A in Accounting from Temple University, an MBA from LaSalle University, and is a Certified Public Accountant.
John J. McMenamin is a new media pioneer and brand builder, with extensive multimedia experience across a variety of platforms including television, digital, wireless and print.
McMenamin is currently the Chief Executive Officer of Ripple Inc., a Digital Place Based media company that operates a national network of screens in 1,400+ locations across the US.
Prior to joining Ripple, McMenamin ran all Global Sales and Marketing for Dow Jones International, where he managed 12 print and digital consumer media properties.
Prior to Dow Jones McMenamin was Executive Vice President at i3 Mobile, a leading publisher of mobile news, sports and entertainment information for the consumer wireless market.
He has also served as Executive Vice President of NBC Internet, and was Senior Vice President/General Manager at iVillage.com.
Prior to that, McMenamin spent 8 years at Turner Broadcasting, where he held a variety of executive positions including President of Turner Private Networks, where he was responsible for developing and launching Place Based television networks, including The CNN Airport Network, the CNN Accent Health Network, and the CNN College Television Network, among others.
Before Turner, he was at ActMedia Inc., which developed and launched 8 new in-store advertising and promotional products that were distributed in over 15,000 major supermarkets. During his tenure ActMedia's revenues grew from $13m to $135m.
He holds a BA in Political Science from St. Anselm College, an MBA from the Stillman Graduate School of Business at Seton Hall University and serves on the Board of Directors of the Out of Home Video Advertising Bureau.
SVP, Director Sunao,
Daina Middleton is the senior vice president of Sunao, at Moxie Interactive. Sunao, a Japanese word for the “untrapped mind” is a division comprised of four departments within Moxie: Participant Insight, Emerging Trends, Marketing Analytics, and Market Innovation. The Sunao Department is instrumental in delivering on Moxie’s goal to foster effective, innovative conversations between brands and participants.
Prior to joining the team at Moxie, Daina was the global director of advertising and interactive marketing for HP’s $28 billion Imaging and Printing Group. The team’s mission was to provide leadership, drive integration, and establish standards globally in both traditional advertising and Interactive marketing with areas of focus including, traditional advertising (TV, print, online and outdoor), search marketing, (SEM & SEO), social media, video, website development & cross media effectiveness and measurement.
Daina has over 20 years of marketing communications experience in the business-to-business, consumer, and non-profit sectors. She spent 16 years at HP in key marketing communications positions across most of the core segments in the company’s printer businesses.
Digital and interactive have been at the heart of her positions for a number of years. In 1995, Daina worked on the first cross-IPG printer chooser tool for HP and explored the meaning of the coming unknown phenomenon called the “internet” and its impact on marketing. What keeps her motivated at work is the exciting transformation happening where brands need to enable continuous conversations with their customers through participant marketing.
Beyond work, Daina lives on a horse ranch with her family in Idaho. She has three children, ranging in age from 15 to 22, and raises Iberian horses.
About Moxie Interactive
Atlanta-based Moxie Interactive, a division of Zenith Media Services, combines the humanity of creativity with the abundant options of digital technology and the precepts of traditional advertising to enable clients to meet their goals across all digital platforms as well as in the traditional arena. Founded in 2000, Moxie’s team encompasses the proficiency to integrate digital and offline messaging and branding into cohesive campaigns.
Moxie Interactive offers clients expertise and services in digital marketing including: online advertising programs, email marketing, ECRM programs, Web site design and development, sweepstakes and promotions, CD-ROMs, kiosks, mobile programs, digital out of home, and search engine marketing.
President & Chief Operating Officer,
Reflect Systems, Inc.
Stephen (Steve) Nesbit serves as the Chief Operating Officer and President of Reflect Systems, Inc. in Dallas, Texas. Reflect Systems provides software, managed network services and consultative services for in-store digital media networks (AKA: Digital Signage). Reflect Systems technology today is being used by many of the largest retail in-store digital advertising and merchandising networks in the United States including Target, Verizon Wireless, Best Buy, GameStop and Borders Book Stores.
Mr. Nesbit has been in the digital advertising industry since the late 1990’s initially with one of the founding companies in digital signs, Next Generation Network, Inc. (NGN). He served as the EVP of Operations, International and Business Development for NGN. NGN operated the largest advertising supported digital sign network of its time with nearly 10,000 locations in the United States, Sydney, London and Paris. NGN’s digital signs were located in over 4000 7-Eleven stores, over 1000 McDonald’s restaurants, 1700 individual sites in New York City, 500 Paris Tabac Shops, 100’s of Otis Elevator cars and on gas pumps and in drug stores. NGN was sold to Philip Anschutz of Anschutz Investments and the Regal Entertainment Group in 2002 and the NGN technology is now the basis for the digital ad networks running in all of the cinemas serviced by National Cinemedia, Inc. (NASD: NCMI) including United Artists, Regal, Edwards, AMC, and Cinemark.
After the sale of NGN, Mr. Nesbit served as the President and COO of MarketForward Corporation, a digital media and advertising entity owned by the worldwide advertising and media company Publicis Groupe S. A. in Paris France. MarketForward provided digital signage, digital content creative production services and digital asset management services to an assortment of clients including Harris Bank, ASDA (Wal-Mart UK), United Airlines, Orange in France, KFC in Canada, the Paris Metro System, and McDonald’s as well as to its sister companies in the Publicis Groupe including Leo Burnett, Saatchi & Saatchi, Saatchi X, Starcom Mediavest & Publicis Worldwide.
Mr. Nesbit is considered a category expert in the digital media and in-store digital advertising industry and has spoken at trade shows and exhibitions on 5 continents. Just within the past year he has addressed audiences at two individual Digital Media Investor Conferences, the Digital Retail Expo, the Digital Media Advertising Technology Conference and the RetailNOW Conference..
Mr. Nesbit began his career at IBM in the Data Processing Division where he held numerous sales, marketing and management positions both in the field and at IBM-HQ. He has also held Director level, Senior Executive and Board of Directors positions at Wang Labs, BBN (the original architect of the Internet), Bytex (inter-networking) and Micrografx (PC software).
Mr. Nesbit earned an undergraduate degree in Economics from the University of Notre Dame and was awarded an MBA from the Indiana University Kelley Graduate School of Business with concentrations in Finance and Marketing.
Access 360 Media
Lon Otremba serves as Chief Executive Officer of Access 360 Media, a premier multi-platform media network providing a fully integrated 360 degree offering that reaches over 170 million young adults each month through over 14,000 retail locations, whether they are in-store, text messaging on their cell phones, or immersed online. The company has executed campaigns for many of the world’s leading retail brands and national advertisers to drive entertaining and engaging consumer experiences.
A well-known interactive media pioneer, Otremba is a veteran operating executive and advisor in the digital out of home, Internet publishing, print, television and broadcast music industries. He's a frequent commentator on interactive marketing and operating strategies, presenting at such events as the Forbes CFO Conference, The Economist Conference, and numerous BusinessWeek, Internet World, and AdTech Conferences.
Prior to joining Access 360 Media, Otremba was CEO of Muzak, LLC, the world's largest provider of commercial music services, where he rejuvenated the brand, restructured their operations and streamlined the organization. Before that, he served as executive vice president of America Online's Interactive Marketing Group, a $720mm+ business, where he was responsible for developing and leading the short and long-term strategy and operations for AOL's advertising and e-commerce business turnaround. Many of the initiatives undertaken during his term formed the foundation for AOL’s reemergence as an interactive marketing leader.
He was also part of the team that launched Mail.com (now EasyLink Services Corporation), helped guide them through an IPO in 1999, serving as president and COO. Before that, he was one of the founding members of the CNET Networks management team, where he was executive vice president, responsible for developing CNET's highly successful revenue model in interactive media and television, and helped position the company for a successful IPO in 1996. Previously, he held various senior executive management positions at Ziff Davis Publishing and CMP Media. He began his career at Procter and Gamble.
Otremba currently sits on several boards, including EEI Communications and GGL. He is the Co-Chair of the Research and Standards committee of OVAB. He also served on the executive board of the Interactive Advertising Bureau and is a trustee of the Buckley Country Day School in Roslyn, New York.
Senior Account Manager,
Chris Peck, Senior Account manager for Arbitron, has been working exclusively with Arbitron's out-of-home clients for the past seven years to ensure they have the research and sales tools needed to grow their businesses.
Chris works with out-of-home media companies including traditional billboard, emerging & established digital video networks, in-flight media, mall media, out-of-home TV and retail audio networks.
Chris started his Arbitron career in the National Radio department, working with Network Radio & Syndicators, and was the recipient of the prestigious Arbitron All-Star Award in 2001, 2006 & 2008. This was awarded for his extraordinary achievements in customer service, sales and support.
Prior to joining Arbitron, Chris worked in the publicity & artist relations department of Atlantic Records and the promotions department of Universal Records. Peck holds a Bachelor of Science in Television, Radio and Film Production from Syracuse University.
Manager, Media Production, Meetings & Media Production,
Chris Phillips has been working in various visual media since he graduated from the University of Illinois with a BA in Anthropology and film. He learned the business of production through the baptismal fires of national spot production. He has worked as a salesman for John Deere, a short-order cook in Germany, and as a photographer in Minneapolis. Chris was hired by Target in 2005 to be the managing producer of Channel Red, Target’s instore Digital Network. He has since produced content for all of Target’s motion-media outlets.
Chairman & CEO,
Dominick Porco, chairman and CEO at Adspace Networks, Inc., is recognized as one of the most accomplished executives in the out-of-home advertising marketplace. Specializing in bringing new vision to existing companies, Mr. Porco came to Adspace in 2005 with a vision of a new in-mall digital media network focused on bridging the gap between consumer promotion and brand advertising.
With that vision in mind, Mr. Porco was able to spearhead a revolutionary new programming strategy for the network that integrated important and relevant shopping information with advertising. Three years later, the Adspace Digital Mall Network has grown to include 1,400 HD plasma screens in 105 Class A malls in the top DMA’s in the United States.
Prior to joining Adspace, Mr. Porco was president of News America Marketing, the in-store advertising division of News Corp Ltd. He started with the company in 1993 as a regional sales manager and was soon promoted to national sales manager and then finally to president, in 1996. Under his leadership, News America Marketing grew from a $500 million per year domestic coupon distribution company to a $1 billion per year global marketing services company.
Mr. Porco was also founder and president of Prestige Publications, Inc. In this capacity, he created a new genre of magazine publishing.
President & Chief Operating Officer-Canada,
Andy Querin has been with Zoom Media since 2002 and in the capacity of President & COO - Canada since 2006, he is now responsible for leading over 100 employees in 5 offices across Canada. He has held various roles at Zoom including, Vice President, Sales and Managing Director. Prior to joining Zoom Media, he was with CBC Television responsible for managing revenue and sales inventory as National Marketing Manager, CBC English TV. Andy spent over 2 years working with CBC's 14 local and national sales offices across Canada to ensure the station was optimizing sales revenue and enforcing yield management principles. Before joining the media sales side of the advertising industry, Andy held various senior titles while working in the media planning departments for several multi-national advertising agencies. Andy is a current board member of various Out-of-Home and industry associations including OMAC, CODA, COMB and NABS.
President & CEO
Patrick Quinn is President & CEO of PQ Media, the leading provider of custom media econometrics and the pioneer of alternative media research. PQ Media partners with Veronis Suhler Stevenson on the renowned Communications Industry Forecast, the media industry’s annual benchmark for spending, usage and trends data. Patrick is the publisher and co-author of PQ Media’s Alternative Media Research Series, the fist source to define size and forecast emerging markets such as digital out-of-home media, word-of-mouth marketing, branded entertainment, product placement, user-generated media and social networking, among others. Patrick is a frequent speaker at major media industry events and a respected source of industry insights for global news media outlets including CNN, CNBC, The Wall Street Journal, The New York Times, USA Today, MediaPost, Advertising Age and Advertising Week, among others.
VP, Equity Research,
Wachovia Capital Markets
Marci Ryvicker joined Wells Fargo Securities, LLC as an equity analyst in June 2002 and currently covers the media sector, with specific focus on broadcast, outdoor and cable/satellite. Ms. Ryvicker ranked runner-up in the 2008 Institutional Investor survey and was ranked #2 in media in the Forbes 2008 Best Brokerage Analysts survey. Ms. Ryvicker began her career as a certified public accountant at PricewaterhouseCoopers, LLC. She earned her MBA degree from Harvard Business School and holds a BS in economics with a concentration in accounting from The Wharton School of the University of Pennsylvania. Ms. Ryvicker is a certified public accountant and a CFA charterholder. She is also a member of the CFA Institute, the New York Society of Security Analysts, the American Institute of Certified Public Accountants, and the New York State Society of Certified Public Accountants. Ms. Ryvicker lives in NYC with her husband and 2-year old son, who keeps her very busy when she is not working.
Chairman, Chief Creative Officer,
UDIG>The Digital Innovations Group
Alan Schulman is Founder and Chief Creative Officer of U.DIG >The Digital Innovations Group – an industry leader in the creation of branded content for place-based Digital OOH networks.
A creative leader in the integration of traditional advertising with digital media, Alan has been behind award-winning digital video and interactive campaigns for such marketers as M&M MARS, Coca-Cola, Procter & Gamble, Johnson & Johnson, Pizza Hut and many others.
Alan has served as Executive Creative Director of imc2 – one of the nation’s top ten digital advertising agencies where he oversaw the development and deployment of digital programs and emerging media for such global brand marketers as Procter & Gamble, The Coca-Cola Company, Samsung, Johnson & Johnson and Nestle among others. Prior to joining imc2, Alan served as Chief Creative Officer of Brand New World – the New York agency he co-founded to specialize in creative solutions for interactive and emerging media. It was there that Alan produced award-winning online programs for such brand marketers as SONY, Verizon, Johnson & Johnson and The Coca-Cola Company.
In addition, Alan was the first Creative executive to serve within a major media services company as Senior Vice President/Creative Director of Universal McCann Futures - the emerging media group of Universal McCann North America. There Alan was responsible for the extension of McCann-Erickson’s traditional advertising into Broadband, Video on Demand and Wireless media for such global brands as Coca-Cola, Microsoft, SONY, L’OREAL, Johnson & Johnson and many others. Prior to joining McCann-Erickson, Alan served within the Interpublic network as Executive Director of the Media & Entertainment Practice for FutureBrand Worldwide, the top 5 Branding Consultancy where he created digital branding programs for such noted online publishers as Terra, MSN, AOL and others.
Alan currently serves on the Agency Board of Advisors of the IAB, OVAB, TiVO, Tremor Media, the Board of Governors of the National Academy of Television Arts & Sciences (EMMYS-New Media) and is a member of the New York Marketing & Media Technologies Council. He has served on the AAAA Advanced Media Committee, Interpublic’s Convergence and Branded Entertainment Advisory Committees and has been a judge of the YAHOO! Purple Chair Award, the IAB MIXX awards and the OMMA Awards.
Alan has been a leading creative voice on emerging media appearing before numerous Media and Entertainment-related organizations including the CES, NAB, NATAS, CTAM, iMEDIA, IAB, IRTS, NCTA, MIPCOM, NATPE and the AAAA’s. He has also appeared as a digital advertising expert before such government organizations as the Federal Trade Commission (FTC), the Federal Communications Commission (FCC) and the US Information Agency (USIA).
Alan has appeared as a regular speaker on the evolution of creative assets in the digital age for such global brand marketers as The Coca-Cola Company, Procter & Gamble, Verizon, M&M MARS, Johnson & Johnson, Anheuser-Busch and many others.
Alan has won many awards across the branding, advertising, and digital spectrum including One Show, Clio, AICP, AIGA, FWA, ADDY, TELE, and ProMax/BDA. Recently, he was the recipient of the MIXX Award for Best use of Broadband Video by the Interactive Advertising Bureau as well as earning Global Branding and Marketing Awards from both the Johnson & Johnson and Procter & Gamble marketing organizations.
Among his other creative endeavors, Alan is an avid jazz guitarist who has appeared with such noted jazz artists as Anita Baker, Wynton Marsalis, Herbie Hancock and Michael Feinstein. He resides in Harlem with his wife Stacey Lynn, 3 children…and a very slow broadband connection.
Ken Sonenclar is a Managing Director at DeSilva + Phillips, which he joined in 2005. He advises both traditional and digital media companies, and has managed M&A engagements in the U.S. and Europe in marketing services, online lead generation, e-commerce, market research, and trade shows, as well B2B and consumer web content in many niches, including healthcare, automotive, food, education, and shelter. He is also the principal author and editor of D+P’s occasional white papers, and speaks at various media-industry events.
Ken began his career as a technology reporter and was the founding editor of Information Week magazine. He left journalism to join Gartner Group, the computer-industry research firm. He later co-founded New Science Associates, a research company that specialized in leading-edge information technology. He was CEO of New Science when it reached the Inc. 500. Ken also served for many years on the board of First International Bank of Hartford, CT.
Ken’s writing has appeared in The New York Times, The Wall Street Journal (Europe), and The San Jose Mercury News, among other places.
Ken holds Bachelor’s and Master’s degrees from Tufts University.
Ana C. Stewart,
Chief Executive Officer,
i-design Group Ltd. (UK)
Ana established i-design in 1991; co-founded it as a limited company in 1995 and floated it on AIM in 2007. With 20 years experience working with banking partners in the self service industry, Ana has pioneered ATM interface solutions and has created the world’s only end-to-end ATM marketing technology and third party media sales solution, atmAd.
Ana is responsible for the growth of i-design and its pioneering software solutions in the UK and overseas; as such i-design has recently secured its first overseas banking partner in Greece and in on the brink of establishing business foundations in North America and APAC. In addition, Ana founded and still manages the continued success of atmAd’s dedicated and experienced third party media sales operation, based in London.
Ana regularly speaks at industry conferences and is a leading expert on ATM marketing.
Matthew Stoudt boasts years of experience in the digital media industry. He comes to Outcast not only with expertise, but a deep passion for new media beginning early in his career.
Matthew became CEO of Outcast as a result of a merger between Bhootan, the company he co-founded in 2005, and Fuelcast. At Bhootan Matthew served as CEO and led the company to become the leader in digital retail entertainment. Under Matthew’s direction, he grew the company to more than 1,000 locations with the most significant distribution network at major retailers such as: McDonalds, Walgreens, Albertsons, Kmart and Sears.
Prior to this, Matthew held the position of Entrepreneur-in-Residence (EIR) in the New Ventures Group of McDonald’s Corporation. There, he identified and developed new business concepts that generated $100 million in operating income within 5 years of launch. He also launched an in-store digital merchandising and advertising concept at McDonald’s in The Netherlands. Based on its initial success, the concept has expanded to several countries within Europe.
Matthew also has extensive private equity and investment banking experience. Earlier in his career, he served as associate at Triumph Capital, a leading $200 million private equity fund. Matthew began his career as an associate at DLJ, a leading investment bank before being acquired by Credit Suisse, where he worked on transactions totaling over $1 billion in value.
Matthew earned his MBA from Kellogg Graduate School of Management where he graduated with honors. He earned his BA at Northwestern University where he graduated Phi Beta Kappa with a dual degree in Mathematical Methods in the Social Sciences and Economics.
Claremont Creek Ventures
Paul Straub joined Claremont Creek Ventures in 2005 where he focuses on investments in early-stage software, internet services, media and energy conservation companies. Paul represents CCV on the Board of Directors of TargetCast Networks and Adura Technologies. He also serves as a Board Observer and is actively involved with Trumpet.IO, Lefora, and previously with PropertyBridge (acquired by MoneyGram International in October 2007).
Prior to CCV, Paul spent time in product management for the Storage Foundations Group at VERITAS Software (SYMC) and as a consultant to management at Red Hat Software. He also spent several years as an Associate at Infinity Capital and Information Technology Ventures in Palo Alto where he focused on early-stage investments in software and services companies. Paul started his career at Montgomery Securities and subsequently as a member of the Mergers & Acquisitions Investment Banking team at Thomas Weisel Partners.
Paul holds an M.B.A. from Duke University's Fuqua School of Business and a B.S. in Commerce from the University of Virginia's McIntire School of Commerce.