POst-conference workshops: Thursday, February
10th, 2005
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9:00 AM to 11:00 AM
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Acquiring Real Estate for Digital Signage: A Guide to Obtaining and
Profiting From Prime Locations
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Considering digital signage to deliver your advertising or interested
in using your network to deliver someone else’s? Ensure that your
organization knows how to acquire the best real estate for digital signage.
This workshop will give you practical advice on:
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- Uncovering captive audiences in traditional and innovative locations
- Purchasing property vs. leasing: the benefits and drawbacks
- Making the most of your space: digital signage solutions for indoor,
outdoor, large and limited spaces
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Location matters! Come away from this workshop with proven solutions
to acquire and profit from prime locations for digital signage.
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12:00 PM to 2:00 PM
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Funding a Digital Signage Project: Strategies to Secure Financing and
Minimize Risk
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Cost is a major concern for organizations considering digital signage.
This workshop will deliver the knowledge you need to make a sound financial
decision by examining the following topics in depth:
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- Reducing your expenses through strategic partnerships
- Securing funding suited to the scale of your organization
- Leasing vs. ownership
- Managing risk and maximizing returns
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This vital information on financing options will allow your organization
to get involved in digital signage quickly and cost-effectively.
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David Parish, PhD, Executive Vice-President of Business Development,
FOCUS ENHANCEMENTS (Minneapolis, MN)
And more to come...
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